The latest Orlando club to try it out, appropriately enough, is the Icebar.
Last year, the holiday was overshadowed by heavy amounts of snowfall, dampening its spirit, said Lori Crook, event coordinator of Baltimore's Lock and Key events.
The Valentine event scheduled last year had to be postponed because of snow.
I know of several people who have asked another attendee out on a date who they met at one of my events, Reich says.
Some attendees have married someone they met at a Lock and Key event in other regions, but not Detroit yet.
In a conventional lounge atmosphere, approaching someone may be difficult, but not here. That would be a raffle ticket that may lead to a plethora of prizes and the chance to get another lock/key.
With these necklaces, someone now has a legitimate reason to approach someone else. It's a fun game, but trying out someones lock/key is just a simple way to break the ice. Yeah, I was skeptical too until I experienced it myself.
Its better than sitting behind the computer to find your match. The Lock and Key format provides a great ice breaker for people to talk to each other.